New York, NY (June 2020) - Megaphone, the leading podcast hosting and ad-insertion service for enterprises, announced its partnership with podcast media company Noiser. Noiser will utilize Megaphone’s platform for hosting, publishing, dynamic ad insertion, campaign management, forecasting and analytics. The company will also leverage Megaphone Targeted Marketplace (MTM) to deliver targeted ads to its podcast listeners, supplementing its direct sales and boosting monetization of its podcast inventory.
Through the partnership with Noiser, Megaphone is hosting shows including Real Narcos, Lone Detective, and Noiser’s newest show, Real Dictators. Megaphone’s sophisticated ad insertion and trafficking technology will help support Noiser as it expands its content lineup and continues to leverage its reporting and storytelling expertise in the podcast space.
Since launching on April 20th, Real Narcos has already become the #1 history podcast in both America and the UK.
Megaphone is a podcast technology company that provides hosting and ad-insertion capabilities for publishers and targeted ad sales for brand partners. The Megaphone platform connects enterprise-level podcasters and media companies with best-in-class tools to publish, monetize, and measure their audio content. Megaphone Targeted Marketplace (MTM) revolutionizes podcast advertising by offering brands unprecedented listener reach, true measurement, efficient execution, and guaranteed brand safety. Megaphone Studio provides end-to-end creative services for advertisers, developing breakthrough audio ads that envelop the user and drive results.
Noiser is a podcast production company and network based in Bristol, UK. It specialises in history and drama storytelling. Real Narcos is the first Noiser production, with further shows to follow in the coming months. These include Real Dictators – a behind-the-scenes look at history’s tyrants; Hoaxed – which tells the stories of the world’s greatest conmen and women; and Real Heroines – an examination of influential and unheralded women in history.